Essays

Reflections on narrative psychology, decision-making, and the strategic tensions shaping brands today.

Book Review (2)

2 min read

Review: “To Sell Is Human: The Surprising Truth About Moving Others” by Daniel H. Pink

Daniel H. Pink’s To Sell is Human: The Surprising Truth About Moving Others offers a refreshing look at the art of selling in a world where everyone,...

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2 min read

Review: “The Extended Mind: The Power of Thinking Outside the Brain” by Annie Murphy Paul

Annie Murphy Paul’s book The Extended Mind: The Power of Thinking Outside the Brain challenges the traditional view that intelligence and thinking...

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2 min read

The mind altering power of analogies. A review of Shortcut by John Pollack

When I picked up Shortcut by John Pollack, it became immediately evident I would not be able to put it down. This book is a wonderful exploration of...

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2 min read

Book Review: Hooked by Nir Eyal

If there’s anything you should know about Nir Eyal, it’s that he has an adorable family. I know because his family is involved in the Habit Summit he...

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2 min read

Book Review: Redirect by Timothy D. Wilson

I let Redirect by Timothy D. Wilson sit on my shelf for a long time. I acquired it with other behavioral economics and behavior design books such as...

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